Fill every seat in your course – without spending more on ads.

Is your classroom half-empty even when leads come in? We step in where others drop off: fixing the hidden leaks in your marketing funnel, nurturing your leads with personalised follow-up, and turning interest into confirmed students. Our practical, data-driven approach gives you predictable enrolment numbers, not guesswork.

See how many seats we can fill in 90 days.

Book A Free Consultation 🡭

Why It Works

Plug conversion gaps

We analyse every stage of your student marketing funnel and fix the weak spots where prospects drop off. Even a 5–10% lift in conversions can mean dozens more students. In fact, tailored follow-up often doubles the enrolment rate.

Automated lead nurturing

Prospective students usually need multiple interactions to feel confident about enrol. We set up email and SMS sequences  that keep them engaged. This consistent, personalised outreach can turn hesitant prospects into signed-up learners

Predictable enrolments

Stop struggling with feast-or-famine sign-ups. We help you model your pipeline so you always know how many students to expect. If you can forecast your intake, you can plan staff and resources in advance – no more last-minute scrambles.

How it works

1. Discovery & Audit

We review your current marketing and admissions process. Through a detailed funnel audit and strategy session, we spot where students are being lost.

2. Funnel Optimisation

We refine your ads, landing pages and sign-up forms for UK audiences, and ensure your message speaks directly to your ideal students. Every part of the journey is optimised to boost conversions.

3. Lead Nurture Setup

We create automated follow-up workflows (emails, SMS reminders, etc.) to engage leads at the right time. This multi-touch system builds trust and guides prospects all the way to enrolment.

4. Review & Scale

We monitor results in real time, making data-driven tweaks to improve outcomes. Once we see success, we help you scale the system to fill even more seats.

1. Discovery & Audit

We review your current marketing and admissions process. Through a detailed funnel audit and strategy session, we spot where students are being lost.

2. Funnel Optimisation

We refine your ads, landing pages and sign-up forms for UK audiences, and ensure your message speaks directly to your ideal students. Every part of the journey is optimised to boost conversions.

3. Lead Nurture Setup

We create automated follow-up workflows (emails, SMS reminders, etc.) to engage leads at the right time. This multi-touch system builds trust and guides prospects all the way to enrolment.

4. Review & Scale

We monitor results in real time, making data-driven tweaks to improve outcomes. Once we see success, we help you scale the system to fill even more seats.

Who it's for

We work with UK training providers who want steady enrolments — and are done with weak leads, scaling issues, and agencies that tinker instead of fixing. You don’t need another Ad. You need a system.

Bootcamps & Tech Training – Fill every cohort with high-intent leads.

Private Colleges & Course Providers – Convert more enquiries into paying students.

Founder-Led Training Firms – Grow consistently without burning out.

Vocational & Trade Schools – From healthcare to hairdressing, we help you scale — online or offline.


If enrolment still feels unpredictable or manual, this is built for you. Let us help you close the gaps in your student journeys & scale predictively.

Book A Free Consultation 🡭

Who it's For

We work with UK training providers who want steady enrolments — and are done with weak leads, scaling issues, and agencies that tinker instead of fixing. You don’t need another Ad. You need a system.

Bootcamps & Tech Training – Fill every cohort with high-intent leads.

Private Colleges & Course Providers – Convert more enquiries into paying students.

Founder-Led Training Firms – Grow consistently without burning out.

Vocational & Trade Schools – From healthcare to hairdressing, we help you scale — online or offline.


If enrolment still feels unpredictable or manual, this is built for you. Let us help you close the gaps in your student journeys & scale predictively.

✚ Book a free consultation

🌍We've generated 1,000s of students across 100+ counties

Free Course Enrolment Blueprint

Download our step-by-step guide to building a student enrolment funnel that works. Inside you’ll discover:

  • How to spot and fix hidden conversion leaks in your current process.
  • Exactly what content keeps prospects moving toward enrolment (and what to avoid).
  • Proven email and SMS templates that book discovery calls and trial lessons.
  • A simple formula to predict how many students you’ll enrol each month based on leads.

This blueprint will guide you step-by-step to plug funnel leaks, engage more leads, and boost conversions. It’s packed with practical tips so you can start filling seats faster. Use it to begin seeing improvements in your enrolment process immediately.

Get My Free Instant Download Guide 🡭

Pilot Programme – Limited Offer

We’re launching an exclusive pilot programme to refine our Enrolment Engine system. Pilot participants get personalised support at a special rate as we work closely to deliver results.

In just 90 days, we’ll implement the full funnel system for your course and prove its power. Space is limited to a handful of training providers so we can ensure hands-on attention.

  • Personalised strategy: We build the funnel around your unique course and audience.
  • Fast-track implementation: Get everything set up in weeks, not months.
  • Introductory pricing: Special pilot pricing – one-time only – plus a results guarantee.

Results-Based Guarantee

We’re so confident in our process that we guarantee 10–15 new student enrolments in 90 days or your money back. (Think that’s bold? A similar approach helped a AAT Accountancy training provider get 50 new students in just 90 days)

In our pilot, you’ll see proof of concept. If we fail to deliver at least 10–15 new sign-ups, we refund 100% of your fee.

Enquire About The Pilot Program 🡭

*Due to the nature of the offer, we are only accepting 3 clients for this program.

Most course providers lose 70-80% of student enquiries.
Every. Single. Month.

Not because their courses are bad. But because parts of their enrolment journey aren't working as well as they should.

We see it every week. A student shows interest...clicks...and then disappears. No follow up, no reply, no enrolment.

Whether you offer one or 100+ courses in either cybersecurity, project management, accounting or anything in between - you could be losing students you never knew you had.

Find Out What You're MissingLearn More First

🌍 Proven Enrolment Systems - Tested In 100+ countries

Most course providers lose 7 out
of 10 students before the enrol.

The Fix? A Proven System That Converts More Enquiries into Enrolments.

Enrolment Engine isn’t just advice — it’s a done-for-you and done-with-you growth system that upgrades every step of your student journey.

From the first click to final enrolment, we handle the strategy, tech, and optimisation — so you can grow without more ad spend, staff, or stress.

We guarantee results.

If you don’t make at least twice your investment back in enrolment revenue, we’ll work with you for free until you do.

(Terms & Conditions apply.)

Get StartedLearn More

Most course providers lose 70-80% of student enquiries.
Every. Single. Month.

Not because their courses are bad. But because parts of their enrolment journey aren't working as well as they should.

We see it every week. A student shows interest...clicks...and then disappears. No follow up, no reply, no enrolment.

🚀 Work with us▶ Watch a Demo

🌍 Proven Enrolment System Tested In 100+ countries

If you’ve got traffic but no system — you’re losing enrolments every day. This is built for course providers who:

Have traffic, but can’t scale enrolments.

Rely on referrals or paid listings, but want control.

Are tired of flaky freelancers and generic black-box agencies.

Want a proper system — not just another offer or ad tweak.

The Problem

The Hidden Leaks Costing You Students...

You follow up when you can. The leads look decent. The site mostly works.
But students still slip through the cracks — and you’re left wondering what’s not clicking. These leaks fall into three overlooked areas: Conversion & Lead Issues, Growth & Brand Gaps, and Operational Bottlenecks.

Conversion & Lead Issues

Stale student enquiries

No enuirey nurturing

No lead reactivation

Delayed response times

Growth & Brand Gaps

Wasted ad budgets

Referral dependency

No or low brand trust

No proven systems

Operational Bottlenecks

Low team bandwidth

No clear student journey

No or low data insights

Attracting wrong students

These aren’t random gaps — they’re predictable weak spots in the enrolment journey. We help you close them, without adding more to your plate.

The Problem

The Hidden Leaks Costing You Students...

You follow up when you can. The leads look decent. The site mostly works. But students still slip through the cracks — and you’re left wondering what’s not clicking. These leaks fall into three overlooked areas: Conversion & Lead Issues, Growth & Brand Gaps, and Operational Bottlenecks.

Conversion & Lead Issues

Stale student enquiries

No enquiry nurturing

No lead reactivation

Delayed response times

Growth & Brand Gaps

Wasted ad budgets

Referral dependency

No or low brand trust

No proven systems

Operational Bottlenecks

Low team bandwidth

No clear student journey

No or low data insights

Attracting wrong students

These aren’t random gaps — they’re predictable weak spots in the enrolment journey. We help you close them, without adding more to your plate.

The Solution

6 Phases. One System. Built to scale with you.

The system that delivers £350K+ in new enrolment revenue in less than 12-mths

What You Get — And What It Actually Does For You

No guesswork. No generic advice. These are the systems, automations and insights we build in — so you stop leaking students and start enrolling them consistently.

Predictable enrolments

Leak prevention system

Lead follow-up automation

Social proof engine

Optimised traffic flows

Trackable ROI reporting

Full-funnel system

Smart email journeys

Insightful student data

Strategic support & tweaks

Right-fit student targeting

Referral diversification

Predictable enrolments

Leak prevention system

Lead follow-up automation

Social proof engine

Optimised traffic flows

Trackable ROI reporting

Full-funnel system

Smart email journeys

Insightful student data

Strategic support & tweaks

Right-fit student targeting

Referral diversification

These aren’t shiny features — they’re the infrastructure behind consistent growth. Built once. Improved over time. So you can enrol more students, without burning out.

How Enrolment Engine Works

5 steps. No fluff. No extra workload. Just consistent enrolments — built to scale.

Step 1: Find the Leaks

We don’t assume. We diagnose.

Before anything gets installed, we audit your full enrolment journey to identify the silent killers blocking growth.

  • Where are leads dropping off?
  • Is anyone nurturing them properly?
  • Are your team following up fast enough?
  • What’s your show-up rate to calls?
  • What happens after someone clicks “Apply”?

This is a funnel teardown meets growth audit — built for course providers.

You’ll know exactly what’s broken. And what’s worth fixing first.

Step 2: Install the Engine

This isn’t just a funnel. It’s a full student acquisition system.

Once we know where the gaps are, we roll out the proven Enrolment Engine infrastructure — installed, configured, and stress-tested for your model.

  • CRM tuned for admissions
  • Automated email, SMS & WhatsApp nurture
  • Real-time lead routing + priority scoring
  • No-show recovery flows + calendar integration
  • Custom reporting dashboards: CAC, LTV, conversion rate, source attribution

Every tool, tactic, and trigger — stitched together to convert more students without extra workload.

Step 3: Maximise Every Lead

Most providers give up too early. We don’t.

Our follow-up systems stretch the life of every lead until they enrol, say no, or ghost for good.

  • Re-engagement flows for dropped or unresponsive leads
  • Ghostbusters for no-shows
  • Slow-burn nurturing for early-stage enquiries
  • Referral automation from recent enrolees
  • UTM-based triggers if leads come back to the site

Nothing slips through the cracks. You paid for the lead — we make sure it’s worked properly.

Step 4: Track. Learn. Scale.

Growth shouldn’t feel like guesswork.

We install real visibility across your funnel so you know exactly where revenue is made — and lost.

  • Attribution: which ads → which enrolments
  • Sales tracking: who converts best
  • Touchpoint insights: what drives show-up & close rates
  • Funnel friction: where leads are stalling

You get control, not confusion. So scaling becomes a numbers game — not a gamble.

Step 5: Optimise the Offer

A system can’t save a weak offer. So we help you sharpen it.

Once the engine’s running, we help refine the key points that move your market:

  • Couse Positioning: is it clear, compelling, and conversion-ready?
  • Lead magnet: does it match student buyer intent?
  • Friction: are payment plans, urgency, or risk reversal blocking sales?
  • Copy: does your landing page and follow-up actually sell?

You’ll finally know what’s not working — and how to fix it.

TLDR (5 step overview)

✅ Audit the funnel
✅ Install the system
✅ Maximise follow-up
✅ Track the data
✅ Optimise the offer

No fluff. No generic advice. Just high-leverage implementation that compounds.

The Enrolment Engine System Map – Built from $50M+ in student lead data. From top-ranked universities to niche vocational schools, this system works with every phase designed to fix the core leaks costing you enrolments.

Developed and proven with leading education brands in 100+ countries

Want to see where your system is leaking students — and how to fix it?

Let us show you exactly where you're losing enrolments in the student journey — and what we’ll do to fix it.

🚀 Book My Discovery Call

🌍 Proven Enrolment System Tested In 100+ countries

Why I Built Enrolment Engine

Hi, I’m Thaw Summers.

After leading enrolment growth for institutions like LSE, SOAS, King’s College London, and helping dozens of vocational schools and bootcamps double their student intakes, I kept running into the same issue:

👉 Good courses. Great teams. Broken systems.

Enrolment Engine was built to fix that — by bringing the same proven strategies I used at global institutions into a scalable, done-for-you/done-with-you system for education providers everywhere.

We don’t do gimmicks. We don’t bolt on tactics.

We build systems that help students find you, trust you, and enrol with confidence — without burning out your team or your budget.

If that’s what you’ve been looking for, we should talk.

Thaw Summers
Founder, Enrolment Engine

Enrolment Engine isn’t one tactic — it’s a complete system.

We combine strategy, tools, and execution to help education providers grow student numbers without the usual friction. No patchwork, no silos — just one joined-up system that works end to end.

What You Get

Agencies & Freelancers

In-House Teams

Enrolment Engine

✅ Tactical marketing skills

✅ Paid ads / creatives

✅ Owned channels / content

✅ Across paid, content & nurture

✅ Education understanding

❌ General industry focus

✅ Deep brand knowledge

✅ Education-only specialists

✅ Funnel ownership

❌ Ads or landing pages only

❌ Lead handling or CRM only

✅ End-to-end student journey

✅ Time-saving systems

❌ Manual processes

❌ Staff capacity limits

✅ Automations & tools installed

✅ Channel strategy

❌ Meta/Google specialists

❌ Often referral-dependent

✅ Agnostic & student-first

✅ Operational fit

❌ External & surface-level

✅ Internal but stretched

✅ Designed to reduce workload

✅ Growth infrastructure

❌ Project or retainer scope

❌ Time-based limitations

✅ Built for scale & leverage

✅ Long-term compounding

❌ Short-term tactics

❌ Resource-dependent

✅ Systems that improve over time

✅ Ownership of systems

❌ Kept inside their platform

❌ Tied to internal resourcing

✅ You own everything we build

Agencies & Freelancers

✅ Paid ads / creatives

✅ Across paid, content & nurture

❌ General industry focus

✅ Education-only specialists

❌ Ads or landing pages only

✅ End-to-end student journey

❌ Manual processes

✅ Automations & tools installed

❌ Meta/Google specialists

✅ Agnostic & student-first

❌ External & surface-level

✅ Designed to reduce workload

❌ Project or retainer scope

✅ Built for scale & leverage

❌ Short-term tactics

✅ Systems that improve over time

❌ Kept inside their platform

✅ You own everything we build

Book a free consultation 🡭

🌍 Proven Enrolment System Tested In 100+ countries

Free Guide Download:
The 5 Leaks Costing You 30+ Course Sign-Ups a Month

The step-by-step guide to turning more of your existing traffic into qualified student enquiries — without spending more on ads or chasing cold leads.

Course providers are using this actionable guide by Thaw Summers to…

  • Find and fix the 5 key funnel leaks that are quietly costing them student sign-ups every month
  • Apply simple, proven steps to increase student enquiries using the traffic they already have
  • Understand which marketing efforts are working — and which ones are just wasting time

Work seamlessly with your existing tools

Whether you use WordPress or Webflow, Mailchimp or HubSpot — our system plugs into your existing stack. No need to rebuild, migrate, or switch platforms. We adapt to how you already work.

Frequently Asked Questions

I’ve tried funnels before and they didn’t work for me. How is this different?

Funnels fail for many reasons – missing steps, generic messaging or lack of follow-up. We specialise in education and training markets and use a clear, proven process. Every step is customised to your audience and course. Plus, our guarantee means if we don’t deliver, you don’t pay.

Our budget is small. Can we afford this?

Absolutely. We often work with founder-led and small training providers. The key is improving ROI on existing ad spend – not pouring more money into marketing. Fixing conversion leaks means you get more students from the leads you already have, making your budget go further.

We already run ads and email newsletters. Why do we need this service?

Ads and newsletters alone rarely fill a course reliably. What’s usually missing is the end-to-end system: optimised landing pages, timely follow-up and tracking. We integrate with your current ads and comms to capture every potential student, so fewer leads slip through the cracks.

I’m not technical. Will this be too complicated for me?

Don’t worry – we handle the tech and creative work. Our approach is Done-For-You/Done-With-You, meaning we do the heavy lifting of setting up the funnel and automations. You provide feedback and we tailor everything to your style. You’ll see simple reports and clear updates – no jargon needed.

How quickly will we see new students?

In most cases, our pilot clients see new enrolments start within 30–60 days. By the end of 90 days, you should hit the guaranteed 10–15 students. We’ll share an implementation timeline so you know exactly when to expect progress.

There are no testimonials on your site. Why should I trust your guarantee?

We’re a new service, but our founder and team have years of experience in digital marketing for education. We stand by our method, which is why we offer a strong guarantee. You can also book a free call to discuss your concerns – if we can’t reassure you, feel free to pass; this offer is only for clients who believe we can help.

How is this different from hiring an agency or freelancer?

We’re not generalists or ad optimisers — we’re a specialist growth partner built for education. You get the breadth of a full-stack marketing team, the depth of years working in enrolment funnels, and the focus of a business that only works with education providers. We're commercially minded, performance-driven, and built to solve the whole problem — not just one part of it.

BOOK A DISCOVERY
CALL WITH THAW

BOOK A DISCOVERY CALL

This is free, high-value, and no-pressure. By the end of this Discovery Call, you’ll have a clear roadmap of the next steps you can take to start generating consistent and reliable student enrolments through a full-funnel system built specifically for education providers.

THIS DISCOVERY CALL IS PERFECT FOR:

  • ✅ Education providers looking to grow their student enrolments
  • ✅ Stuck in a growth plateau and unsure how to scale
  • ✅ Struggling with high cost per enrolment and low ROI
  • ✅ Wanting to improve conversion rates across their entire funnel
  • ✅ Not using automated nurturing to convert warm leads into enrolments
  • ✅ Working with generalist agencies instead of education specialists
This project is now closed.

After a rewarding chapter helping education providers grow, Enrolment Engine is no longer taking on new clients. Thank you to everyone who supported the journey.

For any remaining enquiries, please contact:

📩 thaw@enrolmentengine.com